Back in November Apple filed four iBeacon trademark applications which covered future financial services, e-commerce, consumer loyalty programs and much, much more. Today, the US Patent & Trademark Office published three new Apple trademark applications covering the iBeacon icon in color and black and white. The applications were actually filed on April first but were delayed in being published to the public until today. Whether they wanted to avoid April fool’s day is unknown at this time. Apple filed their icons under two International Classifications covering a wide range of applications including, advertising, business services, retail store services and a car audio apparatus which likely translates into being a part of Apple’s CarPlay.
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